Audience Profile - Male

Cruz is a 17 year old Caucasian male current in full time college doing A-Levels, hoping to go on to University. He also has a part time job working in HMV. He enjoys to watch comedy, action and horror films and also sci-fi. He roughly watches around 11 movies per month mostly downloaded or streamed online. He also visits the cinema every few weeks as well. He listens to indie music, rock and acoustic genres, focusing on acts such as Foster the People, While She Sleeps and Ed Sheeran. He considers Family Guy, American dad and South Park to be his top 3 favourite TV shows. He buys clothes in shops like Hollister, Topman, Superdry, Urban Outfitters and the Sting. He would consider his style unique as he doesn’t like to follow fashion trends. In his spare time he writes songs and listens to music, he also reads comic occasionally and plays a computer games as well. He would consider his most treasured item his iPod as he says it helps him escape reality and also the fact he “cannot live without music”.